In a move that has left fans, the fashion industry, and cultural commentators in shock, Kim Kardashian announced her resignation as the founder of SKIMS and her plans to leave the United States. Known for redefining modern celebrity, Kardashian shared in an emotional statement that her decision was driven by deep dissatisfaction with the state of the nation in 2025.
“This isn’t the America I dreamed of for myself, my family, or my children,” Kardashian said in a post on Instagram. “I’ve worked so hard to build something meaningful, to create opportunities for others, and to make a difference, but I can’t ignore the chaos and division any longer. It’s time to step back, step away, and find a new beginning.”
Kim Kardashian’s announcement comes at the height of her career. SKIMS, the shapewear and apparel brand she founded in 2019, has grown into a global powerhouse, valued at over a billion dollars and celebrated for its inclusivity, innovation, and modern take on fashion essentials. For many, Kardashian and SKIMS are inseparable—the brand’s meteoric rise has been closely tied to her personal influence, vision, and relentless drive.
Despite this success, Kardashian has decided to step down from her leadership role. “I’m incredibly proud of what SKIMS has become, but it’s time for me to let the incredible team I’ve built take it forward. I know they’ll continue to innovate and inspire,” she said in her statement. Industry analysts have already begun speculating about what her departure could mean for the brand’s future. While some see it as an opportunity for SKIMS to evolve, others worry that losing its founder’s personal touch may impact its identity.
Kardashian’s decision to leave the U.S. has sparked as much conversation as her resignation from SKIMS. Long a symbol of the American dream, Kardashian expressed her growing disillusionment with the country’s political and social climate. “This isn’t about giving up; it’s about choosing peace and hope for my family,” she explained. “I don’t want my kids to grow up in a nation where division and hostility overshadow progress and unity.”
For years, Kardashian has used her platform to advocate for criminal justice reform, amplify marginalized voices, and push for systemic change. However, her statement suggests that the constant battles and setbacks have taken a toll. “I’ve tried to fight for change from within, but sometimes you realize that stepping away is the best way to find clarity and focus,” she wrote.
Kardashian revealed that she and her children would be relocating to Iceland, a country she described as embodying her vision for a peaceful, sustainable future. “Iceland offers something I’ve been longing for: simplicity, safety, and a deep respect for nature and community,” she said. The move represents a dramatic shift from her high-profile life in Los Angeles, signaling a desire to focus on her family and personal well-being.
Fans and followers were quick to react, flooding social media with hashtags like #GoodbyeKim and #KimMovesOn. While many expressed sadness and support for her decision, others were critical. “Kim Kardashian leaving feels like the end of an era,” one fan tweeted. Another wrote, “She’s been such a huge part of American culture—love her or hate her, this is a big loss.”
Predictably, critics accused Kardashian of abandoning her responsibilities. “Another celebrity leaving the country when things get tough,” one Twitter user commented. However, Kardashian’s supporters argue that her decision reflects a broader frustration with the state of the nation. “Kim’s move isn’t about giving up—it’s a wake-up call for all of us,” one fan posted.
Kardashian’s departure has reignited rumors of other high-profile figures considering similar moves. Insiders suggest that several Hollywood icons, including other advocates and entrepreneurs, are exploring relocation options in response to America’s increasingly polarized climate. “Kim’s decision might just be the tipping point,” one industry insider speculated. “If someone like her, with all her influence and resources, feels the need to leave, it says a lot about where we are as a nation.”
While Kardashian is stepping away from SKIMS and public life in the U.S., she made it clear that she is not retiring. In her statement, she hinted at future projects focused on global issues and sustainability, areas she has long been passionate about. “This isn’t the end of my journey—it’s just a new chapter,” she wrote. “I’ll continue to use my voice and resources to make a difference, but from a place that reflects the values I want to pass on to my kids.”
This sentiment has been echoed by her family and friends, who have expressed their support for her decision. Kris Jenner, Kardashian’s mother and longtime manager, said in a statement, “Kim has always been driven by her values and her vision for the future. While I’ll miss her presence here, I know this is the right choice for her and the kids.”
Kim Kardashian’s resignation and relocation represent more than just a personal decision—they symbolize a broader moment of reckoning for many Americans. As a cultural icon who has long been a symbol of resilience, reinvention, and success, her departure highlights the growing dissatisfaction some feel with the current state of the nation. Dr. Sarah Bennett, a sociologist and expert in celebrity culture, described Kardashian’s move as “a reflection of the collective frustration many are experiencing. Her exit is symbolic of a deeper longing for change and hope.”
In her farewell message, Kardashian offered a heartfelt note to her fans and followers. “This isn’t goodbye forever,” she wrote. “It’s just goodbye for now. I hope to return one day to an America that feels like home again. Until then, thank you for all the love and support—you’ve been a part of my journey, and I’m endlessly grateful.”
As Kardashian prepares to leave, the nation is left to reflect on her legacy—not just as a business mogul and reality TV star, but as someone who challenged expectations and used her influence to create meaningful change. Her absence will undoubtedly be felt, but her impact will continue to shape conversations about culture, advocacy, and the future of America.
